What is it about the Boise Valley that makes us brag about it to others, that prompts us to try and articulate the intangibles of our lifestyle here?
That was the question several organizations and companies tried to answer as as we collaboratively worked on a project to support recruitment of Valley tech talent.
The short video (5 minutes) provides snapshots of the lives of several of the personalities working inside the Valley's tech companies. The goal is to share a slice of life, and to create a digital asset that companies across our Valley can utilize in their recruiting efforts. Here is a preview story the Idaho Statesman did on the project: http://www.idahostatesman.com/2013/08/13/2702751/a-soft-sell-for-software-workers.html
This is a project that BVEP has been honored to work on alongside our creative colleagues at Rizen and Red Sky (as well as the Idaho Department of Commerce, Idaho Power, Idaho Technology Council and Department of Labor).